by Rosemary Fitzgerald | Feb 14, 2025 | Blog
Understanding AI Bias in Digital Marketing Artificial Intelligence (AI) is revolutionizing digital marketing, but bias in AI-generated visuals, content, and decision-making remains a challenge. AI bias occurs when algorithms reflect and reinforce existing prejudices...
by Rosemary Fitzgerald | Aug 19, 2024 | Blog
In the ever-evolving landscape of digital marketing, Artificial Intelligence (AI) and automation are no longer just buzzwords; they are game-changers that are redefining how small businesses operate, compete, and succeed. As the founder of Spiderweb Studio, a digital...
by Rosemary Fitzgerald | Aug 6, 2024 | Blog
Are you feeling the LOVE for AI yet? The media landscape is on the brink of a monumental shift, driven by advancements in technology and the rise of a new generation of marketers empowered by artificial intelligence. This transformation promises to reshape how...
by Rosemary Fitzgerald | Jul 29, 2024 | Blog
What is the one best piece of advice for companies to improve their sales development and digital marketing that all leading universities think? One of the best pieces of advice that leading universities consistently emphasize for companies looking to improve their...
by Rosemary Fitzgerald | Jul 23, 2024 | Blog
The major reason companies fail today is their inability to adapt to changing market conditions and technological advancements. This failure to adapt can manifest in several ways: Key Factors Contributing to Inadaptability: Lack of Innovation: Companies that do not...