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Ufc Espn Agreement
The inclusion of UFC in a mix that already includes deals with any major sports league in the U.S. (except the NHL) as well as important college sports properties like the college football playoffs, gives ESPN another reason to seek at least the same amount it is charged for cable video services, satellite and above (OTT) (i.e. SlingTV and DirecTV Now). The deal seems to benefit both the UFC and ESPN. ESPN receives 15 exclusive battle cards, the Dana White Contender Series, exclusive pre- and post-event shows, access to the full archive of the UFC program (including past fights), a new all-access series produced by the UFC, and additional UFC-branded content, including UFC countdown shows, press conferences, and cribs. According to ESPN and several reports on the duration of a five-year contract, the entire rights package will cost $1.5 billion. Variety reported on the deal for the first time on Wednesday morning. UFC®, the world`s leading mixed martial arts organization, and Walt Disney Company`s new Direct-To-Consumer & International segment have entered into a multi-year, immersive media rights agreement with ESPN for exclusive live content on ESPN+ as well as a large number of DEPN, social and digital platforms in English and Spanish, which will enter into force in January 2019. Unlike other major sports, the UFC does not have a collective agreement that dictates how much revenue goes to athletes. Kevin Mayer, Direct President of Consumer and International, The Walt Disney Company, said, “One of our goals for ESPN+ is to bring sports fans of all genres content they love and love, and this ufc deal exemplifies that. We look forward to making available to the community of enthusiastic and growing UFC fans a wide range of live events and building a lasting relationship with the leader in the mixed martial arts industry. Jimmy Pitaro, president of ESPN and co-president of Disney Media Networks, said, “UFC is a first-class global sports hotel with legions of incredibly enthusiastic fans. We`re excited to bring their first-class events and content to ESPN+ and ESPN networks.
This agreement shows the commitment we have to offer the best to fans across the platform. UFC à la carte events on ESPN+ include all fights on the Main Events map and are broadcast in English and Spanish. Preliminary fights will continue to air nationwide on ESPN and ESPN Deportes as part of the original deal. ESPN+ costs $4.99 per month or $49.99 for an annual subscription. New subscribers can purchase a one-year subscription to ESPN+ and a single UFC APP event worth $79.99 $US. Subscribers can purchase app events for $59.99 per event. ESPN may experiment with additional bundling options in the future. And Disney CEO Bob Iger said on a conference call in February that the company may want to pool ESPN+ with the Disney Direct-to-Consumer Service Disney+ that will soon begin. . . .